Around the world, destinations have shifted to hyper-local focus as they plan for recovery. We spoke to Lisa LaVecchia, CEO at Destination Ontario, to understand how she anticipates the tourism industry evolving and what they're doing to prepare.

While most of the world looks to domestic tourism to shore up their tourism economy, this simply isn’t a viable solution for many destinations that rely heavily on international travel. Thoyyib Mohamed, Managing Director at the Maldives Marketing & PR Corporation, explained how the islands prepared for their July opening and how they are anticipating their strategies evolving in  the wake of COVID-19.

Kaunas, Lithuania, has been named one of the European Cities of Culture for 2022. Tadas Stankevicius, Director at Kaunas IN, shared with us how they’re leveraging culture to nurture civic pride and to drive their recovery after COVID-19.

If you’re reliant on government funding, getting your local politicians on board with your strategies is essential. As places re-evaluate their budgets following the pandemic, how can you ensure that you’re speaking your government’s language?

COVID-19 has encouraged us all to find new ways of working, but can we ever lose the personal touch in investment promotion? Sirpa Tsimal, Director of Investment Promotion at Switzerland Global Enterprise, shares her insights on the digital vs the human approach to investment attraction.

The 1992 Olympics were a turning point for Barcelona. 25 years on, the city wanted to identify a new value proposition. How did they leverage lessons from a successful Olympics to further transform the city's image?

The goal was to make Helsingborg the first place that would come to mind year-round with all the necessary components for a world-class weekend destination - The Weekend City. A new communication concept was developed; WKND by HBG.