Trends & Ideas

UK place brand and marketing leaders call for cities and regions to be bold, brave, and passionate

At City Nation Place UK 2023, it was wonderful to hear how many places are finding new ways to work with their stakeholders, their citizens, and their neighbouring cities and regions. Discover how UK cities, regions, and nations are re-inventing their strategies as we explore the key takeaways from this year's conference.

label_outline Citizen EngagementCollaborationDataDestination MarketingEconomic Development Investment PromotionPlace BrandingPrivate SectorTourism

From recovery to resilience and beyond: Insights from the 2023 CNP Americas conference

We’re in a period of global transition. As we welcomed 200 place brand and marketing leaders to New Orleans for the seventh annual City Nation Place Americas conference, this new momentum for change was clear. Here are a few of the ways that cities, regions, and states across the USA and Canada are evolving their strategies to prepare for new challenges and opportunities.

label_outline Citizen EngagementCollaborationDestination ManagementEconomic Development Place BrandingTourism

New research from City Nation Place highlights emerging priorities for place brand and marketing organisations

Each year, we reach out to our community of place brand and marketing leaders to benchmark how the industry is developing and to take stock of emerging challenges and opportunities. With the continued global uncertainty, it once again seemed particularly pertinent to understand how strategies were evolving. Here are just a few of our key takeaways from the research to help inform your own strategies…

label_outline CollaborationDataDestination MarketingEconomic Development Place BrandingSustainability

Ukraine, sustainability, and the impact of soft power

Last week, Brand Finance launched their 2023 Global Soft Power Index. Against a backdrop of uncertainty and instability, it seemed particularly relevant to pause and take stock of how soft power was impacting – and being impacted by – world events. Discover which nations are leading the way and how smaller to mid-sized countries are creating an impact on the global stage.

label_outline Crisis ManagementReputationSoft PowerSustainability
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