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Destination Management

Supporting stakeholders through COVID-19 and planning for recovery in Singapore
In The Spotlight

Supporting stakeholders through COVID-19 and planning for recovery in Singapore

Singapore has been praised for its rapid response to the outbreak of COVID-19. We spoke to Keith Tan, CEO at the Singapore Tourism Board, to understand how they played a key role in supporting the Government's containment strategy and how they're supporting their stakeholders through the crisis and the recovery that will follow.

label_outline Tourism Destination Management Private Sector Crisis Management
COVID-19 & the Climate Change Emergency: recovery planning for a more sustainable future
Trends & Ideas

COVID-19 & the Climate Change Emergency: recovery planning for a more sustainable future

Is there a danger that we lose focus on sustainability in favour of quick recovery after COVID-19? Or is now the time to make real change, to take this global standstill and use it as a chance to determine how we can build more sustainable tourism and place economies?

label_outline Place Branding Destination Management Sustainability Economic Development Crisis Management Tourism
What does 5G mean for place marketing, placemaking and place branding?
Trends & Ideas

What does 5G mean for place marketing, placemaking and place branding?

5G has been in the pipeline since as early as 2008. Today, 5G is nearly in our grasp and 2020 will see the first roll out of commercially viable 5G in consumer devices. But what does it really mean for cities? For businesses? Will 5G herald the next wave of digital transformation or will we just be living in a faster version of our current society?

label_outline Smart Cities Digital Reputation Destination Management Tourism Place Branding Destination Marketing Data
7 top tips for destination marketing and investment promotion during the COVID-19 pandemic
Strategy Toolbox

7 top tips for destination marketing and investment promotion during the COVID-19 pandemic

We are living in unprecedented times. And in the midst of it all, destination marketing and investment promotion organisations are taking stock and rapidly evolving their role. In the face of a global crisis, what can DMOs and IPOs constructively do to mitigate the damage?

label_outline Destination Marketing Crisis Management Investment Promotion Destination Management
Watch
Looking Forward as a Tourism Industry Amidst the Uncertainty of COVID-19
Trends & Ideas

Looking Forward as a Tourism Industry Amidst the Uncertainty of COVID-19

While COVID-19 is impacting all industries, the tourism & hospitality sector has experienced the most impact to date given increasing travel restrictions, major event cancellations and overall risk aversion to travel internationally and domestically. Even whilst fire-fighting through the immediate impact, it’s also time to think to the future and recovery planning.

label_outline Reputation Destination Management Tourism Destination Marketing Crisis Management
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    Clare Dewhirst Founder and Director, City Nation Place
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    Keith Tan Chief Executive, Singapore Tourism Board
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    Leah Chandler Chief Marketing Officer, Discover Puerto Rico
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    Chris Chiames Chief Communications Officer, Carnival Cruise Line
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    John Bradbury Managing Director, Issues & Crisis, Ketchum
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    Sara Garibaldi Managing Director, Travel & Economic Development, Ketchum
logo play_arrow What Works

International case study: How Eindhoven turned its fortunes around with a clear vision and cohesive place brand strategy

Eindhoven has transformed itself into an international city of design - but how exactly did the Dutch city deliver economic development through a stakeholder-led place brand strategy?

label_outline Reputation Place Branding Economic Development Destination Marketing Tourism Private Sector Investment Promotion Digital Reputation Destination Management
logo Rodrigo Esponda Managing Director, Los Cabos Tourism Board
Changing international perceptions of Los Cabos
In The Spotlight

Changing international perceptions of Los Cabos

Following the dissolution of Mexico's Tourism Promotion council, the private sector of Los Cabos stepped into fill the gap. Rodrigo Esponda, Managing Director of the Los Cabos Tourism Board, shared details of the collaboration with us, along with the work that they're undertaking to challenge negative stereotypes in the media.

label_outline Private Sector Destination Marketing Tourism Funding Destination Management
What do we mean by ‘sustainability’ in place branding?
Trends & Ideas

What do we mean by ‘sustainability’ in place branding?

As our understanding of the complexities of what we mean by “place branding” [vs “place marketing”] grows, so does our awareness of the challenges that place branding and place marketing must face. And as we head towards our fifth annual City Nation Place Awards, we hope to see an increase in strategies which can demonstrate a ‘sustainable approach’.

But what do we mean by that?

label_outline Destination Management Place Branding Sustainability
What Works

Joining the dots in place brand strategy: Creating and implementing a cohesive place brand vision through collaboration

Jason Thorne,  General Manager, Planning & Economic Development, Hamilton, Ontario
Matt Pivarnik,  President & CEO, Greater Topeka Partnership

To download Jason Thorne's PDF presentation

To download Matt Pivarnik's PDF presentation 

label_outline Tourism Private Sector Economic Development Citizen Engagement Talent Attraction Place Branding Destination Management
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