Before he joins us in Pittsburgh for City Nation Place Americas on May 11-12^th, Adam Burke, CEO of Los Angeles Tourism & Convention Board, shares how they’re collaborating with stakeholders across the city to deliver a greater quality of life for their residents.

What’s the key to creating a successful data strategy that measures the impact of your communications and allows you to refine your long-term strategic plan? We reached out to Constanza Cea, CEO, & Guadalupe Zegers, Head of Research at Imagen de Chile, to get the behind-the-scenes information on the strategy that won our 2021 Best Use of Data Award.

For a smaller city or region, it can be hard to make an impact on the international stage. You need to identify a really strong, authentic impetus for your place brand strategy to stand out from the crowd. John Fogde, Head of the Struer City of Sound Department, explains how they developed the positioning for the Danish city and how being known as the City of Sound gives them the edge in their activities.

How can we build attractive communities where people want to live, work, visit and invest? And what does it take to engage your community in creating a vibrant place?

Clear communication is essential to any successful partnership – even more so when you’re working with external parties. Four of our expert partners shared their thoughts on how you could write a good brief to explain the challenge or project you want to tackle, putting you on the best footing for a partnership with an agency or consultancy.

It’s always a challenge to summarise a day and a half’s worth of content into a single article (the wine at the after party almost certainly didn’t help!), but here are our key takeaways from the conference.

Many DMOs are searching for a new model as they emerge from the COVID rubble and start to think of building back for the longer term. Some leaders in our sector have brought out strategies announcing a “stewardship” approach but are now realising more fundamental change is needed to enable their destinations to thrive in the 21^st Century.

People didn't have a perception of Norwich at all, and that needed to change in order for the city to compete with other UK honeypot destinations. Enter Norwich's place brand strategy to be the City of Stories.

Emojis have revolutionized communications in a similar way that the text message did. Not forgetting that the text message was a Finnish invention – so why wouldn’t Finland be the first country to launch its own official emojis as well?

Pittsburgh's Oakland district is the focal point of innovation, and the city is collaborating with its key stakeholders to develop the district further. Mark Thomas, President of the Pittsburgh Regional Alliance, walks us through Oakland to show how they're strengthening the area