Trends & Insights
Blog posts bringing together takeaways from events, interviews, and our conversations with place branding practitioners around the world that suggest important trends, or provide inspiring ideas.
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City vs region: how cities and communities within regions can collaborate rather than compete in the recovery?
Will the opportunities to share resources and market the bigger picture as a regional organisation provide greater support for recovery planning post-Corona? What are the challenges and the benefits: what lessons can we learn from places doing it well?
Solidarity, public health, and the impact of soft power
Last week, Brand Finance's 2021 Global Soft Power Summit was hosted virtually and questions of public health and COVID governance dominated both the discussions and the results of the 2021 Global Soft Power Index. “ But what can we learn from the impact felt on nations’ soft power approaches as we prepare for recovery?
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Future-proof recovery strategies: auditing your planning for sustainability
City Nation Place has been delighted to partner with The Travel Foundation to offer destinations the opportunity of a recovery plan review. Discover the learnings from that process, alongside Kevin Eshkawkogan, Indigenous Tourism Ontario, Andrew Grossmann, Colorado Tourism Office, Patricia Maher, Grenada Tourism Authority, and Kim Robertson, Scottish Enterprise.
Are smart cities the key to resilience?
The smartest response isn’t to just recreate the same processes as we were used to pre-pandemic, but to understand how we can refine and improve our everyday ‘normal’. The pandemic has exposed our weaknesses and now we need to ensure that we address these in order to be more resilient against future shocks.
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