Trends & Insights

Blog posts bringing together takeaways from events, interviews, and our conversations with place branding practitioners around the world that suggest important trends, or provide inspiring ideas.

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Trends & Ideas

New research shows citizens' sustainability priorities. Here’s what it means for your place.

With increasing evidence of the impact that climate change is having on our environment, 68% of people think that government and businesses need to act now or risk failing future generations – but just 39% agree that their government has a clear plan in place to tackle climate change. So, what is it that cities and nations should be doing to address the concerns of their citizens?

label_outline Citizen Engagement Reputation Sustainability