City Nation Place UK

2nd Annual Conference

room VIRTUAL CONFERENCE

Place brand strategies for a more resilient future

Join us for this half day conference to explore ideas and solutions for rebuilding confidence in Brand Britain, from the inside out. Our panel of place, tourism, and economic development leaders will share their thoughts and experiences of post-COVID recovery planning and our Think Tank Roundtable sessions will give you the opportunity to explore more solutions in small groups of your peers – ensuring that you take away actionable ideas and new contacts.

This event is scheduled as part of the City Nation Place Congress – which brings together regionally specific events, the Global Congress, and the Global Awards. You can join as a delegate across different events within the Congress and you can also join as a team to ensure you learn together and get the most benefit from all the discussion group opportunities – group rates are available!


City Nation Place Awards 2020

Shortlist to be announced on October 8th



City Nation Place Global

Join place branding teams from around the world

More info

Attending as a group?

Find out about our group discounts

Contact us here

Agenda topics:

  • Brand Britain on the world stage: when and how should places be preparing their international marketing strategies?
  • Strategies for rebuilding pride in place and confidence in our citizens
  • Leveraging our creative and cultural sector to rebuild place economies
  • Harnessing the data to improve strategic effectiveness
  • Taking a scalpel vs sledgehammer approach to marketing budgets to achieve more with less
  • Creating more effective collaborations between place marketing teams and with private sector and education partners to attract talent, investment, and tourism

Very good event - great talks & networking, with useful and inspiring content.

Caroline Broadway, Head of Marketing & Communications, West Midlands Growth Company

Who should attend?

  • CEOS and local authority leadership teams
  • CMOs, and other senior team members from destination marketing organisations, BID teams, and investment attraction agencies
  • Mayoral teams

Partners

Media Partners