City Nation Place Global

7th Annual Conference

Now in its 7th year, the City Nation Place Global conference provides place brand and marketing leaders to meet and learn alongside nation branding teams, city & regional marketing boards, DMOs, EDOs, and Investment promotion agencies from around the world. We are optimistically planning for a physical conference – with opportunities for delegates to join virtually where travel to London is not possible.


As we research and develop the conference agenda, we invite place leadership teams to get in touch to suggest speakers and topics. With place economies around the world looking forward to recovery and reset, we plan to focus on…

  • Soft power vs sharp power: how the global crisis has shone a spotlight on public diplomacy and what this means for place branding strategies
  • Moving beyond “re-set” clichés to genuinely rethink what places should be aspiring to in recovery
  • Defining the difference between short-term impacts and long-term behaviour change for place economies – related to global talent dynamics, tourism, and investment
  • How should place brand and marketing organisations be restructuring for a more resilient future?
  • How to foster more creative and innovate thinking to ensure you place marketing stands out in a crowd
  • Measuring the impact and effectiveness of place brands

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Today I'm at my own version of a candy store - the City Nation Place Global Summit! Usually I travel to London for this, but obviously this year it's entirely online, but that means more people to connect with: Professionals who manage the reputations of their cities, regions and nations, mostly from municipalities and governments, come together to reflect on our very niche industry.

Joanna Landau, CEO, Vibe Israel

2020 speakers included


It was a great event! Both the content and speakers were very interesting. The round tables and meeting rooms made interactions very accessible. The online platform was interactive and easy to navigate. 

Ariela Valverde, Architect & Urban Planner, Urbanalytica

2021 Partners