City Nation Place Americas 2020


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City Nation Place Americas VIRTUAL conference

It’s not too late to watch all the presentations from this year’s City Nation Place Americas conference. You can join now as a digital delegate to catch up on all the advice and inspiration shared by 35+ place brand and marketing leaders from destination marketing and economic development organizations from across the USA and Canada.




Whether you are responsible for driving economic development, rebuilding the visitor economy, attracting talent, and/or securing the support of your citizens, join us as a delegate at this virtual conference to ensure your recovery planning benefits from the insights and expertise of our speakers…

  • Hear Destination Canada and Visit Mexico share insights on their recovery planning for international travel post COVID-19
  • Join our live CEO panel discussion focusing on how DMOs and EDOs are responding to COVID-19; how they see the role of their organizations changing; and where collaboration with other stakeholders is helping to drive their objectives
  • Understand how state and provincial marketing organizations will be adjusting their strategies to support their regions
  • Hear how cities are focusing their efforts on supporting their downtowns, main streets and neighbourhoods to rebuild city economies
  • Join our live panel asking how cities and communities within regions can collaborate rather than compete in recovery
  • Understand how to harness citizen power to reboot your place brand strategy and economy
  • Hear how rural destinations and “edge” cities are planning to capitalize on emerging opportunities given new forecasts for remote working and tourism trends
  • Understand how to support the recovery in the national and international events sector
  • Focus on the roles and responsibilities for public spaces in recovery planning
  • PLUS! Learn from the international perspective from the team responsible for the place brand strategy and promotion of Barcelona in Spain - hear how the city’s “resilience” strategy has performed during this crisis and is providing roots for recovery planning in all aspects of the place economy

Special offers for all City Nation Place Americas delegates

  • Receive a complimentary pdf copy of the Place Branding For The 2020s Survey Report, including updated information on the impact of the Covid-19 pandemic on place branding teams' funding expectations and investment intentions. Carried out in partnership with Ipsos Global Reputation Centre, the Report will be published in April 2020
  • Receive a complimentary pdf copy of the City Nation Place Awards 2020 Book, containing case studies from the finalists sharing place branding and marketing ideas from around the world [published November 2020]

2020 Speakers

“The virtual City Nation Place Americas was a huge success for Hunden Partners. We were able to connect directly with nearly 100 attendees via small-group roundtables, a panel moderation and a Zoom-room set-up. It all worked well and we developed many new relationships as a result.”

Rob Hunden, CEO at Hunden Strategic Partners

Who attended

  • Directors, Strategy Directors, CMOs of National, State and City Marketing organizations
  • Ministerial teams from tourism, trade, investment and foreign affairs departments
  • Nation branding committees from across the Americas
  • Directors and marketing teams from Destination Marketing Organizations and Tourism Boards
  • Directors and marketing teams from Economic Development Organizations and Investment Promotion Boards
  • Directors of Business Improvement Districts
  • Directors of Property and Real Estate organizations working on place making projects and neighborhood development
  • Agencies, consultancies and advisers working with clients on place branding, place marketing and place marketing projects

Delegate Partner

Media Partner

While we are balancing the Impacts of COVID-19, these types of discussions and info-sharing allow an opportunity for longer range planning that may support the recovery needed in many cities and communities.

Clare LePan, Vice President, Marketing and Communications, Calgary Municipal Land Corporation