City Nation Place Awards 2023

9th annual awards

The City Nation Place Awards celebrate and benchmark the very best in strategic thinking for places -the only specialist global awards designed to showcase the best approaches to building and managing the reputation of destinations, towns, cities, regions, and nations of all sizes.

With categories for marketing communications, use of design, citizen engagement, use of data, brand strategy, and – NEW FOR 2023 – place-making, the City Nation Place Awards are designed to reflect the great work being carried out around the world to create better places to live, visit, and invest in.

You are invited to enter if you are a nation branding team, regional or city marketing board, destination marketing organisation, investment promotion agency, or economic development corporation. Agencies and consultancies working with places are also invited to enter.

2023 Key Dates

Open for entries: Wednesday 3rd May

Entry deadline: Thursday 7th September

Finalists announced: Thursday 5th October

Winners announced: Thursday 9th November

Four reasons to enter the awards:

1. Benchmark your work against other places around the world

2. Demonstrate to your stakeholders that the work you are doing is admired by experts – impressing our global jury of place brand and marketing leaders

3. Celebrate, motivate, and reward your team

4. Showcase your destination, town, city, region, or nation for an international audience – all finalists will be included in our annual Awards Showcase collection of place brand and marketing case studies and the winners will be announced at the City Nation Place Global conference in London

You can be inspired and learn from all our worthy finalists – buy the 2022 Awards Showcase which includes every case study, from places large and small. ORDER HERE.


Check out the highlights from our 2022 Awards ceremony

City Nation Place Awards 2022 | Best Communication Strategy Place Brand

This campaign celebrates great place brand storytelling and holistic campaigns with the strategic aim of promoting place attractiveness across all audiences - citizens, visitors, business, talent, and investors.Congratulations to our 2022 winners, Brand Scotland, and all our finalists: Imagen de Chile; Copenhagen Capacity & Invest in Skåne; We Are Staffordshire (Staffordshire County Council); City of Tampere; M&C Saatchi; and Joy Riot.

City Nation Place Awards 2022 | Best Communication Strategy Tourism

This category celebrates great place brand storytelling and campaigns with the strategic aim of attracting visitors and growing your tourism economy.Congratulations to our 2022 winners, Business Iceland, and all our finalists: Four Communications; Cape Town Tourism; Copenhagen Convention Bureau & Copenhagen Capacity; Tourism Fiji; Destination Harrogate; VisitOSLO; Visit Porto & North of Portugal; Discover Puerto Rico; & Go Vilnius.

City Nation Place Awards 2022 | Best Use of Design

Our Jury were looking for evidence that the development of design around brand identity is rooted in the process of research and planning for place brand strategy and for a creative approach that works for the long term and across key audiences.Congratulations to our 2022 winners, Essential Costa Rica, and all our finalists: Austrade; INSTID; Brand Scotland; & McCadden.

City Nation Place Awards 2022 | Place Brand of the Year

This category - sponsored in 2022 by Brandkit - is intended to recognise the achievement of place branding teams who bring everything together effectively – who are able to demonstrate a committed approach to building team structures to support a long term strategic approach to managing and promoting the place brand, who have established a clear framework and both short and long term objectives.

Congratulations to our 2022 winners, Estonian Business & Innovation Agency, and all our finalists: Imagen de Chile; Tourism Fiji; Houston First Corporation; Madeira Promotion Bureau; Marketing Sheffield; We Are Staffordshire (Staffordshire County Council); & the Municipality of The Hague, Bureau City Branding.

2022 Winners