The City Nation Place Awards celebrate and benchmark the very best in strategic thinking, marketing, and design for places. We are delighted to announce the 2022 winners, representing the very best of strategic approaches to engaging citizens, visitors, talent, and investors in the values and attractiveness from places around the world.

SEE THE FULL LIST OF 2022 WINNERS

You can be inspired and learn from all our worthy finalists – buy the 2022 Awards Showcase which includes every case study, from places large and small. ORDER HERE.

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Check out the highlights from our 2022 Awards ceremony

City Nation Place Awards 2022 | Best Communication Strategy Place Brand

This campaign celebrates great place brand storytelling and holistic campaigns with the strategic aim of promoting place attractiveness across all audiences - citizens, visitors, business, talent, and investors.Congratulations to our 2022 winners, Brand Scotland, and all our finalists: Imagen de Chile; Copenhagen Capacity & Invest in Skåne; We Are Staffordshire (Staffordshire County Council); City of Tampere; M&C Saatchi; and Joy Riot.

City Nation Place Awards 2022 | Best Communication Strategy Tourism

This category celebrates great place brand storytelling and campaigns with the strategic aim of attracting visitors and growing your tourism economy.Congratulations to our 2022 winners, Business Iceland, and all our finalists: Four Communications; Cape Town Tourism; Copenhagen Convention Bureau & Copenhagen Capacity; Tourism Fiji; Destination Harrogate; VisitOSLO; Visit Porto & North of Portugal; Discover Puerto Rico; & Go Vilnius.

City Nation Place Awards 2022 | Best Use of Design

Our Jury were looking for evidence that the development of design around brand identity is rooted in the process of research and planning for place brand strategy and for a creative approach that works for the long term and across key audiences.Congratulations to our 2022 winners, Essential Costa Rica, and all our finalists: Austrade; INSTID; Brand Scotland; & McCadden.

City Nation Place Awards 2022 | Place Brand of the Year

This category - sponsored in 2022 by Brandkit - is intended to recognise the achievement of place branding teams who bring everything together effectively – who are able to demonstrate a committed approach to building team structures to support a long term strategic approach to managing and promoting the place brand, who have established a clear framework and both short and long term objectives.


Congratulations to our 2022 winners, Estonian Business & Innovation Agency, and all our finalists: Imagen de Chile; Tourism Fiji; Houston First Corporation; Madeira Promotion Bureau; Marketing Sheffield; We Are Staffordshire (Staffordshire County Council); & the Municipality of The Hague, Bureau City Branding.

2022 Winners

2022 Partners