This category is all about the people factor: a place brand is all about its people and requires the support and endorsement of the citizens. Congratulations to our 2022 winners, Invest Moldova, and all our finalists: City of Wanneroo; North Dakota Department of Commerce; Economic Development Regina; Visit Tampa Bay; City of Tampere; & Go Vilnius

This category celebrates great place brand storytelling and  campaigns with the strategic aim of attracting investment, or attracting talent.Congratulations to our 2022 winner, Copenhagen Capacity, and all our finalists: Brabant Development Agency; Conroe Economic Development Council; Work Estonia; Marketing Sheffield; Switzerland Global Enterprise; & Go Vilnius.

This campaign celebrates great place brand storytelling and holistic campaigns with the strategic aim of promoting place attractiveness across all audiences - citizens, visitors, business, talent, and investors.Congratulations to our 2022 winners, Brand Scotland, and all our finalists: Imagen de Chile; Copenhagen Capacity & Invest in Skåne; We Are Staffordshire (Staffordshire County Council); City of Tampere; M&C Saatchi; and Joy Riot.

This category celebrates great place brand storytelling and campaigns with the strategic aim of attracting visitors and growing your tourism economy.Congratulations to our 2022 winners, Business Iceland, and all our finalists: Four Communications; Cape Town Tourism; Copenhagen Convention Bureau & Copenhagen Capacity; Tourism Fiji; Destination Harrogate; VisitOSLO; Visit Porto & North of Portugal; Discover Puerto Rico; & Go Vilnius.

This category is all about the strategic use of data and how a place has refined and shaped place brand and/or marketing strategy through insights.Congratulations to our 2022 winners, Discover Long Island, and all our finalists: Cape Town Tourism; Essential Costa Rica; Houston First Corporation; Fourth Economy Consulting; & Madeira Promotion Bureau.

Our Jury were looking for evidence that the development of design around brand identity is rooted in the process of research and planning for place brand strategy and for a creative approach that works for the long term and across key audiences.Congratulations to our 2022 winners, Essential Costa Rica, and all our finalists: Austrade; INSTID; Brand Scotland; & McCadden.

This category - sponsored in 2022 by Brandkit - is intended to recognise the achievement of place branding teams who bring everything together effectively – who are able to demonstrate a committed approach to building team structures to support a long term strategic approach to managing and promoting the place brand, who have established a clear framework and both short and long term objectives.

Congratulations to our 2022 winners, Estonian Business & Innovation Agency, and all our finalists: Imagen de Chile; Tourism Fiji; Houston First Corporation; Madeira Promotion Bureau; Marketing Sheffield; We Are Staffordshire (Staffordshire County Council); & the Municipality of The Hague, Bureau City Branding.