Tourism

UK place brand and marketing leaders call for cities and regions to be bold, brave, and passionate

At City Nation Place UK 2023, it was wonderful to hear how many places are finding new ways to work with their stakeholders, their citizens, and their neighbouring cities and regions. Discover how UK cities, regions, and nations are re-inventing their strategies as we explore the key takeaways from this year's conference.

label_outline Citizen EngagementCollaborationDataDestination MarketingEconomic Development Investment PromotionPlace BrandingPrivate SectorTourism

Beyond growth: indicators that reveal the true cost and benefits of tourism

Prioritising growth in terms of visitor numbers alone means that local residents are likely to lose out. The Travel Foundation's Kelly Galaski explores how destinations can embrace a holistic approach to planning that includes a broader range of key performance indicators to ensure you can make informed decisions for residents and visitors alike.

label_outline DataDestination ManagementSustainabilityTourism

Collaboration in action: Sheffield’s place branding journey

Sheffield needed a refreshed brand and narrative to help address their challenges in awareness, reputation and relevance. Discover how the city collaborated across private and public organisations to launch their place brand strategy and why it is that the city has had such success in updating their domestic and international reputation.

label_outline CollaborationEconomic Development Place BrandingPrivate SectorTourism

Hall of Fame: 21 of the best place branding and place marketing examples

Over the years, we've been privileged to see some of the best and brightest of place branding and place marketing campaigns from around the world. As we gear up for the 2023 City Nation Place Awards, we wanted to some of our personal favourites from the Awards archive and to update it with the campaigns from last year that we just can’t stop thinking about!


label_outline Citizen EngagementDesignEconomic Development Place BrandingSocial MediaTourism

Destination placemaking Engineering experiences through collaboration with multicultural communities

Today’s experience junkie travellers are searching for the richness, flavours and textures of destinations, which many times are embodied in the communities and cultures of a place. Joe Veneto, Veneto Collaboratory, explores how the stories and people of a place provide the ingredients to design and develop unforgettable experiences for travellers.

label_outline Citizen EngagementCultural HeritageDestination MarketingTourism

How DMOs and EDOs can collaborate to help win the war for talent

It has never been more important for DMOs and EDCs to work together to reach talented individuals. Dariel Curren, EVP at Development Counsellors International, joined us at City Nation Place Americas to unpack the results of their 2023 research study 'Talent Wars' and explore how you can work collaboratively to raise the profile of your destination to live and work when marketing to visitors.

label_outline CollaborationTalent AttractionTourism

From recovery to resilience and beyond: Insights from the 2023 CNP Americas conference

We’re in a period of global transition. As we welcomed 200 place brand and marketing leaders to New Orleans for the seventh annual City Nation Place Americas conference, this new momentum for change was clear. Here are a few of the ways that cities, regions, and states across the USA and Canada are evolving their strategies to prepare for new challenges and opportunities.

label_outline Citizen EngagementCollaborationDestination ManagementEconomic Development Place BrandingTourism

Place branders share their expertise ahead of CNP Americas 2023

In just three weeks’ time, we’ll be welcoming 200 place leaders from across the USA and Canada to New Orleans for the seventh annual City Nation Place Americas conference. Here's just a sneak preview of the discussions you’ll be able to join in order to get you excited ahead of the conference on June 7-8th!

label_outline Citizen EngagementDataEconomic Development Place BrandingReputationSustainabilityTourismProduct Development
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