Meet the Experts

Looking for the right consultant or agency to help you develop and implement your place brand and/or marketing strategy? We're delighted to make some introductions...

3D City Scapes

3D City Scapes offers cutting edge technology to create hyper-realistic interactive 3D environments for showcasing and marketing future property developments and whole cities. Utilizing the best video game software available, and using 4k graphics, we create awe inspiring environments which are very dynamic and engaging for the audience.

Design / Marketing
Raza Jafri, CEO


Alphabet® is a 24-person tourism branding and marketing agency based in Ottawa, Canada operating since 2000.  Alphabet® has a history of partnering with clients and other consultancy teams, pushing the boundaries of how brand positioning and marketing strategy contribute to a destination’s economic vitality. We have established our reputation by being focused on results through creative thinking combined with research, analytics and consumer insight.  Our brand development approach is built for today’s digital and social media environments – understanding how brands today are consumed and shared, creating concepts that include design and messaging platforms to create a timeless brand strategy.

Advertising / Design / Marketing / Research / Strategy
Cathy Kirkpatrick, Tourism Marketing

Beautiful Destinations

Beautiful Destinations (“BD”) is an award-winning, 21st century full-service travel marketing company voted by FAST COMPANY as one of the world’s most innovative companies in the world. We focus on the sustainable economic development of a destination through nation branding, working exclusively with the travel industry to increase the visitors and revenues of our clients. As a team of marketing experts, we have also built the largest tourism community in the world on social media, with over 20 million people on Instagram, Facebook, Snapchat, YouTube and Weibo turning to Beautiful Destinations daily to be inspired about travel & tourism and learn about our clients. We are the only tourism focused organisation to have this scale and direct reach.

Advertising / Marketing / Social Media / Storytelling
Brooke Witt, Global Communications & External Affairs

Bloom Consulting

Bloom Consulting is a company 100% specialized in Nation and Place Branding headquartered in Madrid, with offices in London, Lisbon and Sao Paulo.  The specialisation in Country Branding makes Bloom Consulting one of the most advanced and globally renowned companies in the sector with more than 70 projects implemented across 5 continents.

Bloom Consulting publishes its own Country Brand Ranking, with the aim of analyzing the Brand performance of 180 Countries and the Digital Country Index and Digital City Index which measure the digital identity of Nations and Places

Nation Brand Builders, Bloom Consulting Latest book, available on Amazon

Marketing / Reputation Management / Research / Strategy
Jose Filipe Torres, CEO

Brand Finance

Brand Finance is the world’s leading independent brand valuation and strategy consultancy. Headquartered in the Brand Exchange, a refurbished listed building in the City of London, we are present in over 20 locations worldwide. Brand Finance was set up in 1996 with the aim of ‘bridging the gap between marketing and finance’. For more than 20 years, we have helped companies and organisations of all types and sizes to connect their brands to the bottom line. Our sister company Brand Dialogue is a public relations and strategic communications agency with a specific focus on geographic branding, including supporting nation brands and brands with a geographical indication. 

Data management / Design / Reputation Management / Research / Strategy
Sehr Sarwar, Communications Director

China Luxury Advisors

China Luxury Advisors Inc (CLA) is a global consultancy that advises and works collaboratively with luxury brands, tourism boards, economic development organisations, destinations and retailers on their China consumer strategy. Our tailored approach creates specific programming to help our clients capture and maximise their ROI potential with this influential and growing audience. Established in 2011, CLA offers a full suite of services including China-Ready training, strategy, market entry, research and insights, media planning, digital and technology platform activation, travel trade outreach, merchandising and loyalty programs.

CLA has offices in Los Angeles, New York and an affiliate partner in Beijing.

Advertising / Digital / Marketing / Media / PR / Research / Social Media / Storytelling / Strategy

Civic Brand

CivicBrand is an agency with over a decade of experience in research, branding, consulting, design, and marketing. We’re a team of strategists, creatives and storytellers with a passion for helping communities tell their story.  We work directly with cities, economic development, and DMOs including convention & visitors bureaus (CVBs), chambers of commerce and business associations to develop and implement branding, engagement and destination marketing strategies. We focus on public engagement at the core of place branding and implementing strategies that cut across residents, visitors and business.

Design / Marketing / Strategy / Citizen Engagement
Ryan Short, CEO


dn&co is a brand and design consultancy inspired by culture and place. The studio works with some of the world’s leading architects, developers, planners and cultural leaders to create meaningful destinations in architecture, workplaces, residential, retail, and restaurants through to entire neighbourhoods. They are the team behind the reinvention of St James’s, Broadgate, Here East, The Royal Docks and Ilford Town.

Their work spans place strategy, brand identity, print, publishing, digital, way finding, film, and exhibition design for clients including The Mayor of London, The V&A, The Museum of the Home, The Crown Estate, Stan hope, and British Land, amongst others.

Advertising / Design / Marketing / Research / Storytelling
Joy Nazzari, Founding Director


With a legacy dating back 50 years and a team of 55+ in Toronto, Calgary, New York, Sydney and Zürich, Entro is a world leader in the field of branding and environmental design. Entro uses design to connect people to place and fuel a dialogue between users and the spaces they inhabit – from hospitals and transit hubs to museums, arts facilities, corporate and educational campuses, and throughout cities. Entro offers design services in way finding, signage, environmental graphics, exhibit design, branding and media architecture, with expertise in architecture, graphic design, media, fine arts, industrial design, engineering, planning and project management.

Advertising / Design / Marketing / Research / Storytelling / Strategy
Cristina Kelly, Brand Strategist


ForwardKeys was founded in 2010 on the premises to share data knowledge to empower government tourism organisations, hotels, travel retail, brands, and financiers to make decisive business actions based on science and truth.

Over 17 million air bookings are crunched, daily, then presented for clients to interpret in reports or dashboards.

With Amadeus, Sabre, TravelPort, AXESS(Japan/APAC) and TravelSky(China) as some of the booking sources, clients can expect the most comprehensive datasets covering direct and non-direct bookings made globally.

Data management / Digital / Research
Adriana Petkov

Go To Places

Go To Places is the only provider in the UK delivering destination management services and thematic tourism campaigns across multiple counties. We provide expert advice, robust research and funding know-how to make places thrive. We understand local authorities want to play a leading role in growing their local visitor economy but there are increasing pressures on resources. We provide a viable outsourcing alternative and off-the-shelf products and services and our unique model works because we can offer economies of scale. And whilst we are a ‘not-for-profit’ we have a team with extensive commercial experience that understand the realities of the sector in these challenging times.

Data management / Design / Digital / Marketing / Media / PR / Research / Social Media / Storytelling / Strategy
Deirdre Wells OBE

Hunden Strategic Partners

Hunden Strategic Partners is a full-service real estate development advisory practice.Our professionals provide a variety of services for all stages of destination development, including market and financial feasibility studies, economic impact analyses, and RFP processes and owner’s representation. Mixed-use and destination districts, hotels, convention and conference centers, sports complexes, arenas and stadiums are some of the primary areas in which we specialize. Over eighty percent of our clients are public entities empowered to conduct real estate, economic development, and tourism activities

Research / Strategy
Rob Hunden, CEO


iCrossing is a global digital marketing agency that is driven by data, powered by Hearst and obsessed with helping our clients grow. We pride ourselves on our people, expertise and technology. In a time of near constant change, we are a trusted partner who will help you navigate the continuously evolving digital landscape. We do change as usual.

Design / Digital / Marketing / Media / Research / Social Media / Storytelling / Strategy
Tim Lawrence, Head of Planning & Strategy


Ipsos is an independent market research company delivering insightful expertise that helps clients better understand their market, develop more effective product, marketing, and communications strategies, and understand the world around them. Founded in France in 1975, Ipsos has grown into a worldwide research group with a strong presence in over 90 markets, and conducting research in over 120. Annually, Ipsos releases the Anholt-Ipsos Nation Brands Index, the only comprehensive global nation brand survey. The Anholt Ipsos Nation Brands Index (NBI) helps governments, organizations and businesses understand, measure and ultimately build a strong national image and reputation.

Data management / Digital / Reputation Management / Research / Strategy
Jason McGrath


Ketchum ranks among the largest and mostgeographically diverse public relations agencies in the world, with a networkof more than 2,500 employees operating in 70 countries. Our performance ispowered by our consultancy model that leverages our deep expertise in 14 industrysectors. Our Travel & Economic Development sector goes above and beyond—we’rea smart, scrappy and agile team with award-winning earned media, influencermarketing and content strategy at our core. And, at the click of your fingers,you get the best issues & crisis, digital & social, public affairs, experiential,analytics and other suite of specialties to counsel, support and guide yourcommunications strategy and organizational priorities. We bring the best ofboth worlds: the scrappiness of a boutique and the breadth of a globalcommunications consultancy for what matters most to you.

Digital / PR / Reputation Management / Research / Social Media / Storytelling / Strategy
Bettina Garibaldi, Senior Vice President


Landor helps its clients use brand to drive business transformation.  We believe that brand is the most vital tool to help companies meet the pressing challenges in today’s rapidly changing world: cultural transformation, differentiated customer experience, and tech-enabled innovation. We have been using insights and imagination to help our clients grow for 76 years, across 26 offices in 19 countries, working with a broad range of world-famous brands across many industries. Clients include Barclays, Bayer, BP, Diageo, FedEx, Google, Huawei, JPMorgan, Kellogg’s, Kraft Heinz, Procter & Gamble, Squarespace, and Tata.

Landor is part of WPP, the world's largest marketing and communications firm.

Design / Marketing / Research / Strategy
Danni McCormack, Business Development Director

M&C Saatchi

Destination M&C Saatchi

M&C Saatchi has defined and developed the brands of some of the biggest destinations in the world – while putting some of the smallest on the map and helping them grow.

Delivered through a specialist unit within the M&C Saatchi group, focussed on place branding, tourism and investment promotion, we help clients unlock the full potential of their brand and marketing communications. We have a track record of delivering enduring creative ideas, effective strategies and results.

Advertising / Design / Digital / Marketing / Social Media / Storytelling / Strategy
Mary Harris

Maps Identity

Maps Identity is a fully integrated Place Branding consultingcompany, headquartered in Porto. Wecreate research-based Place Branding Strategies toimprove the reputation and soft power of cities, regions and nations around theworld. Our Strategies focus on the sustainable development of Places,working alongside cities, tourism bureaus, chambers of commerce and businessassociations. 

Maps Identity also researches about future trends for cities, regions or nations. OurPlace Branding Trends report highlights the challengesand opportunities that places might face in the future, empowering our clientswith knowledge and competitive advantage towards its competitors.

Data management / Marketing / Reputation Management / Research / Strategy
André Santos, Strategy Director

Miles Partnership

Miles Partnership is a global marketing agency focused exclusively on travel and tourism. With 65+ years’ experience of working with Destinations and tourism brands from Arizona & Bermuda to San Francisco & Vanuatu. From high-level strategy to product development, Miles delivers forward-thinking, results-driven solutions.  Miles’ core competencies range from strategic consulting to branding and creative, digital development, advertising sales and media buying. Miles has also been a leading agency in educating DMOs on the Google DMO Partnership Program opportunity and has provided support services to more than 140 destinations and thousands of tourism-facing businesses since the program’s inception.

Advertising / Design / Marketing / Strategy
Chris Adams, Director, Research and Online Marketing

National Geographic

National Geographic has been exploring the world for over 130 years and bringing a sense of awe and wonder to our readers and followers. National Geographic Partners offer commercial partnerships across our multi-platform ecosystem – TV, print, digital and social – to inspire our reader to travel with curiosity, to support local communities, to preserve the environment and make sustainability a part of every journey.

Advertising / Storytelling
Annabelle Canwell, Vice President

Resonance Consultancy

As leading advisors in economic development, tourism and real estate for more than a decade, Resonance combines business strategy and marketing creativity to help shape the future of countries, cities and regions around the world.

Our team has advised destinations, communities and governments in 20 states and more than 70 countries. We provide leading public and private sector organizations with consumer research, strategic planning, marketing strategy, place branding and economic development strategy to help places realize their full potential.

Marketing / Research / Strategy
Tom Gierasimczuk


Simpleview is the worldwide leading provider of CRM, CMS, website design, digital marketing, revenue generation, and mobile technologies for destination marketing organisations (DMOs). The company employs 325+ staff and works with 900+ travel, tourism and convention marketing customers on six continents, from towns of less than 30,000 to world capitals, including Los Angeles, New York and 14 more of the top 20 U.S. meetings destinations, Dubai, East Sweden, Guadalajara, Melbourne, Prague, Reykjavik, South Africa and the countries of Malaysia, Norway and Scotland. 

Data management / Design / Digital / Marketing / Research / Social Media / Storytelling / Strategy
Kevin Bate, Senior Director of Business Development


Sojern is the leading provider of real-time traveller audiences and digital marketing solutions for the travel industry. Specialising in traveller path-to-purchase data for more than a decade, Sojern now counts 93 percent of the Fortune 500 travel companies as customers and has delivered $13 billion in bookings for its clients to date. Recognised as a Deloitte Technology Top 500 Fastest Growing Company for 5 years in a row, Sojern is headquartered in San Francisco with 13 global locations.

Advertising / Marketing / Research / Storytelling
Luca Romozzi, Senior Director South Europe and Tourism


Trajectory integrates the best of brand strategy, stakeholder engagement, design systems, marketing and communications. From neighbourhoods to regions, we work with economic development and tourism agencies, BIDs/BIAs as well as key attractions and events (DC’s National Cherry Blossom Festival, Pan Am Games and Toronto’s CN Tower to name a few). Based in Toronto, our experience spans the USA (Washington DC; Crystal City, VA; Raleigh, NC; Butler County, OH; Detroit, MI); Bermuda (Bermuda Cultural Map) and Canada (Mississauga; Niagara region; Hastings County; National Capitol Commission; Parks Canada/World Heritage). Fuel your success with compelling positioning, identity, storytelling and powerful community-building tools.

Advertising / Design / Digital / Marketing / Research / Storytelling / Strategy
Jeannette Hana