Collaboration

Bitesize branding and marketing insights for the busy place leader

We know how busy the life of a place brand and marketing leader is. Which is why we reached out to our partners for the 2022 Americas conference to get their top line coverage of the discussion – ensuring you’re up to date on all the latest topics in an easily digestible format.

So with no further ado, here we go…

label_outline Collaboration Destination Marketing Economic Development Investment Promotion Place Branding Place Making Tourism

Moving your DE&I strategy beyond the tick box

Cities have complex pasts that have left complex legacies – much more so than employers who have only existed for a fraction of most cities and nations. How can you ensure that you don’t resort to copy-paste cliches and tokenistic efforts, and that you’re developing a place narrative that acknowledges the past while still looking to the future?

label_outline Collaboration Cultural Heritage Destination Management Place Branding

Annual Survey Report | Planning for the future

The City Nation Place annual survey aims to take the pulse on the priorities of nation branding teams, city and regional marketing boards, destination marketing organisations, investment promotion agencies, and economic development boards – where do they see the challenges and opportunities, and what strategies and tactics are they pursuing to deliver on their key objectives?

label_outline Citizen Engagement Collaboration Data Destination Management Destination Marketing Economic Development Funding Investment Promotion Place Branding Sustainability Talent Attraction Tourism

Struer’s path to becoming the City of Sound

For a smaller city or region, it can be hard to make an impact on the international stage. You need to identify a really strong, authentic impetus for your place brand strategy to stand out from the crowd. John Fogde, Head of the Struer City of Sound Department, explains how they developed the positioning for the Danish city and how being known as the City of Sound gives them the edge in their activities.

label_outline Citizen Engagement Collaboration Destination Management Economic Development Place Branding Reputation

How being ‘place led’ can drive the renaissance of our counties, cities and towns

Places need to 'do things differently' going forward. It can't just be recovery - it has to be the re-imagining of place. John Till, thinkingplace, Louisa Shaw, We Are Staffordshire, & Richard Hicks, Medway Council, share insights on focussing on differentiation, leadership, and activating collaboration.

label_outline Citizen Engagement Collaboration Place Branding

Creativity, opportunity, and optimism: how UNBOXED hopes to revitalise the UK

How is UNBOXED - formerly known as Festival UK - aiming to bring creativity and optimism to the forefront in the UK? Before he joins us at City Nation Place UK on November 3, we caught up with Phil Batty, Executive Director of UNBOXED, to understand what the festival hopes to achieve and what the opportunities are for cities, regions, and countries across the UK.

label_outline Citizen Engagement Collaboration Cultural Heritage Public Diplomacy Soft Power

Creating a place brand strategy that works for all levels of place

How can you create a brand that works for your city and your region? And what's the key to leveraging a nation brand to work for all levels of place within a country? Ahead of his presentation at City Nation Place Global, we reached out to Cor Jansen, Director at Utrecht Marketing, to understand how they have worked to create a complementary place brand strategy that works for all levels.

label_outline Collaboration Destination Marketing Place Branding Tourism
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