Articles

How does a place get a reputation

Some of the scariest words in economic development are, “it’s a nice place to visit, but I wouldn’t want to live there.” It’s a trope because it’s a sentiment people express every day. It speaks to the reputation of a place in general, and to aspects of that perception specifically. Cities and nations are places where people live, visit and work.

Amazon’s search for a second North American headquarters city has made economic development a headline-grabbing topic. So it’s important to ask: What drives the reputation of a place?

label_outline DataEconomic Development Place BrandingReputation

The Future of Travel

Cities the world over are planning furiously for their futures. But what does the future hold for travelers who visit them? How will they get there? Where do they stay when they do? What will they explore? How will they capture and share memories of their encounters? National Geographic Travel knows that tourism is booming, but in an increasingly globalized world, how do the destinations we love manage environmental impacts from legions of new fans?

label_outline Destination MarketingTourism

FinTech: standing out in a ubiquitous market

From Blockchain and crypto-currencies to retail banking, FinTech has exploded onto the global stage. Average global adoption now stands at 33%, up from 16% in 2015 and one-third of consumers utilise at least two or more FinTech services and are increasingly aware of it in their daily lives. (Ernst and Young FinTech Adoption Index)

The emergence of ‘FinTech hubs’ has mirrored this growth.

label_outline Citizen EngagementDigital ReputationInvestment Promotion