Bleisure travel, whereby business travellers extend their work trips for leisure purposes, is a fast-growing worldwide phenomenon.

According to a recent study by CNBC, over three quarters (77 per cent) of international business travellers have taken a “Bleisure” trip in the last 12 months, with the typical stay lasting an extra three to four days.

Cities the world over are planning furiously for their futures. But what does the future hold for travelers who visit them? How will they get there? Where do they stay when they do? What will they explore? How will they capture and share memories of their encounters? National Geographic Travel knows that tourism is booming, but in an increasingly globalized world, how do the destinations we love manage environmental impacts from legions of new fans?

The term “placemaking” is seemingly everywhere, bandied about by planners and developers as a kind of cure-all for most any development objective. But when properly understood—and implemented—it transcends city planning and marketing silos and spotlights a city like few initiatives can.

From Blockchain and crypto-currencies to retail banking, FinTech has exploded onto the global stage. Average global adoption now stands at 33%, up from 16% in 2015 and one-third of consumers utilise at least two or more FinTech services and are increasingly aware of it in their daily lives. (Ernst and Young FinTech Adoption Index)

The emergence of ‘FinTech hubs’ has mirrored this growth.

As controversy continues to rage in the United States over Nike’s Colin Kaepernick ad campaign, it turns the spotlight on the “values” of the brand.  Brands have always been about more than the logo or slogan: brand managers have always focused on brand values to create customer loyalty.  But in recent years companies have had to think more carefully about how the statements of CEOs around political issues will impact on customer perceptions, or on whether their communication strategies can add to their brand values by making statements about societal values.  So what about place brands?