Crisis Management

logo Alice Rampelberg Marketing B2C and E-Commerce Director, Paris Convention and Visitors Bureau

Je t'aime Paris: How Paris reinforced their brand image

Following the terrorist attacks of 2015, the Paris Convention & Visitors Bureau had to add to its usual B2B marketing focus with communications to reassure the consumer audience. Alice Rampelberg, Marketing B2C and E-Commerce Director at the Paris Convention & Visitors Bureau, explained how Paris have reinforced their global tourism brand as well as how collaboration with London is opening the door to more American tourists.

label_outline Reputation Destination Marketing Crisis Management Citizen Engagement Tourism Sustainability
logo Solly Moeng Convenor, South Africa Brand Summit & Awards

Interview with Solly Moeng, Convenor, Brand Summit South Africa

At City Nation Place, we talk about creating and implementing nation branding strategies that engage all stakeholders. The Brand Summit South Africa is a working example of an initiative to bring together all the key voices of a nation to focus on how to develop and promote the brand to the world. Ahead of the second Summit, taking place on 6 & 7 June in Johannesburg, we caught up with Solly Moeng, the convenor of the Summit, to find out more.

label_outline Private Sector Place Branding Digital Reputation Crisis Management Citizen Engagement Advocacy Talent Attraction Reputation

Advocacy: the missing link in place branding?

It’s sometimes possible that, when you are convinced of the value of what your organisation is achieving, you neglect the task of helping others to share the same vision.  At City Nation Place events we’ve often talked about engaging citizens, politicians, and the private sector in the process of place branding – working together to understand your place’s assets, creating a plan to grow and leverage your assets, and implementing that strategy with the consensus and contribution of all stakeholders.  However, in our research for future agendas, a new word is appearing in the conversations we are having with place branding practitioners around the world: “advocacy”.  There’s a growing recognition of the need to advocate for the beneficial impact of your place branding strategy – as Victor Hoskins, Director of Arlington Economic Development in Virginia USA  [one of the winning places in the race to host the new headquarters for Amazon] commented, ironically it can be when you are most successful that you need to advocate the most.

label_outline Advocacy Tourism Private Sector Place Making Funding Economic Development Crisis Management
logo Richard Florida PhD, Distinguished Fellow, NYUSPS Urban Lab, Clinical Research Professor,, NYUSPS Schack Institute of Real Estate

Cities in Crisis

Richard Florida’s book, The New Urban Crisis, explores the forces of inequality that are fraying the fibres of places from Seattle to South Beach, with urban real estate being gobbled up by the global wealthy while children of long-time locals are unable to get into the market. This is a new blueprint for cities who are victims of their own success, and just as pertinent as Rise of the Creative Class was more than a decade ago.

label_outline Crisis Management
logo Richard Florida PhD, Distinguished Fellow, NYUSPS Urban Lab, Clinical Research Professor,, NYUSPS Schack Institute of Real Estate

Richard Florida on Trump and Cities

The election of Donald Trump has wide-ranging implications for America’s big cities and their place in the nation and the global economy. A new book by city expert Richard Florida, The New Urban Crisis, explores the forces that propelled Trump to the presidency, and offers plenty of analysis about what’s in store for large urban centers around the globe. 

label_outline Reputation Crisis Management
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