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What Works

Case studies, research reports, and articles demonstrating the effectiveness of nation, city, and place branding and marketing strategies.

What Works

Scotland is Now Best Communication Strategy Finalist

Destination Marketing

17th January 2019

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What Works

Wisconsin Economic Development Corporation Best Communication Strategy Finalist

Wisconsin Economic Development Corporation Best Communication Strategy

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Destination Marketing

17th January 2019

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What Works

From “Come Back” to Comeback: How Puerto Rico Tourism Defied Two Hurricanes and Major Misconceptions Best Communication Strategy Winner

In September 2017, Hurricane Maria devastated Puerto Rico just days after Hurricane Irma had also struck the Island. Puerto Rico had to convince tourists that the best way to help was by visiting the Island – positioning tourism as a powerful tool for economic development.

Destination Marketing

17th January 2019

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What Works

Dive Into The Hague Best Communication Strategy Highly Commended

Dive Into The Hague Best Communication Strategy

Entered by The Hague Marketing Bureau

Buy the Awards Showcase Book, FIND OUT MORE

Destination Marketing

17th January 2019

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What Works

Project Quebec City, It’s Simple Best Communication Strategy Finalist

Project Quebec City, It’s Simple Best Communication Strategy

Entered by Quebec International

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Destination Marketing

17th January 2019

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What Works

Liverpool 2018 Best Communication Strategy FInalist

Destination Marketing

17th January 2019

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What Works

Kingston Canada Brand Development Best Communication Strategy Finalist

Kingston Canada Brand Development Best Communication Strategy

Entered by Alphabet Creative

Buy the Awards Showcase Book, FIND OUT MORE

Destination Marketing

17th January 2019

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What Works

WKND by HBG Best Communication Strategy Finalist

WKND by HBG Best Communication Strategy

Entered by The City of Helsingborg

Buy the Awards Showcase Book, FIND OUT MORE

Destination Marketing

17th January 2019

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What Works

Faroe Islands Translate Best Communication Strategy Finalist

Faroe Islands Translate Best Communication Strategy

Entered by by Visit Faroe Islands

Buy the Awards Showcase Book, FIND OUT MORE

Destination Marketing Social Media

17th January 2019

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What Works

City-to-City DMO Marketing Agreement Best Communication Strategy Finalist

City-to-City DMO Marketing Agreement Best Communication Strategy

Entered by by Cape Town Tourism

Buy the Awards Showcase Book, FIND OUT MORE

Destination Marketing Place Branding Social Media

17th January 2019

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What Works

Case studies, research reports, and articles demonstrating the effectiveness of nation, city, and place branding and marketing strategies.

Scotland is Now Best Communication Strategy Finalist

Wisconsin Economic Development Corporation Best Communication Strategy Finalist

From “Come Back” to Comeback: How Puerto Rico Tourism Defied Two Hurricanes and Major Misconceptions Best Communication Strategy Winner

Dive Into The Hague Best Communication Strategy Highly Commended

Project Quebec City, It’s Simple Best Communication Strategy Finalist

Liverpool 2018 Best Communication Strategy FInalist

Kingston Canada Brand Development Best Communication Strategy Finalist

WKND by HBG Best Communication Strategy Finalist

Faroe Islands Translate Best Communication Strategy Finalist

City-to-City DMO Marketing Agreement Best Communication Strategy Finalist

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