Being digitally savvy isn't a nice bonus any more. It's essential. Claus Loenborg, CEO at Copenhagen Capacity, and Guri Hodgaard, Director of Tourism and CEO at Visit Faroe Islands, share their award-winning social media strategies.
June 6th saw nearly 200 dedicated place branders arriving in West Hollywood for the third annual City Nation Place Americas conference. As always, the debates were honest, the conversations cutting-edge, and it was an insightful and inspiring experience to exchange ideas with the top minds in destination marketing and economic development. However, in a day packed with perceptive commentary, there were five key ideas that particularly stood out to us.
Sara Garibaldi, Managing Director, Travel & Economic Development, Ketchum Laura Guimond, Senior PR Manager, International, Travel Portland Elisabeth Wieselthaler-Toelly, VP Global PR & Media Relations, San Francisco Travel Emily Kaufman (aka: The Travel Mom) Jenny Peters, Freelancer, (USAT, New York Mag, The Telegraph, Variety)
Moderator: Andrew Nelson, Director of Editorial Projects, National Geographic Traveler KarynGruenburg, SVP, Partner & Strategic Alliances, Brand USA Doug Warner, Director of Media Relations, Explore Charleston Kerri Verbeke Kapich, COO, San Diego Tourism Authority