Global Trends and International Perceptions of Key Tourist Destinations: How data can inform international marketing strategies
Trends & Ideas
Jason McGrath, SVP, IPSOS
Download PDF presentation
Related content
How to build reputation and influence: A roadmap to setting strategic priorities
UK place brand and marketing leaders call for cities and regions to be bold, brave, and passionate
Investing in women: ApexBrasil’s commitment to gender parity
Beyond growth: indicators that reveal the true cost and benefits of tourism
The story behind Brussels’ daring new place brand strategy
Unpacking the connection between soft power and nation branding
The problem with the climate change problem
Confirm cancellation
Something went wrong.
An error occurred trying to play the stream. Please reload the page and try again.
Close