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Countering false narratives with a values-driven nation branding

Christian Biller, Brand Strategist for the Swedish Institute and industry veteran, joined us to talk about how approaches to nation branding have evolved over the past decade, what skills place leaders need to succeed in the face of disinformation, and how you can future-proof your strategy.

Crisis Management Place Branding Reputation Soft Power

25th September 2024

Strategy Toolbox

Place, private sector, and the power of partnership

What can you do to cut through the noise and show your private sector partners the value in your work? Place leaders share what they’ve found to be effective tools in engaging their private sector in their place brand and marketing vision.

Collaboration Private Sector

2nd October 2024

Partner Content Trends & Ideas

The future of nation and place branding: Predictions for the next decade

Dive in to discover the global conditions and trends that have affected and will continue to influence nation and place branding, and three possible future scenarios place branders could be facing in the next decade.

Digital Reputation Place Branding Public Diplomacy Reputation Soft Power AI & Technology

10th September 2024

What Works

Great Calling New York

Learn about Great Britain's Award entry for Best Place Brand Communications Strategy

17th September 2024

Thank you for purchasing one of our Digital Delegate Packages.

Countering false narratives with a values-driven nation branding

Place, private sector, and the power of partnership

The future of nation and place branding: Predictions for the next decade

Great Calling New York

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