#WhatWeAreFightingFor showed the world over 600,000 reasons to fight, presenting each region of Ukraine to the world and explaining why each square kilometre of their land is essential.
Learn about Ukraine's Award entry for Best Communication Strategy: Place Brand
#TheUnityWave flashmob demonstrated the solidarity and unity between Ukraine and the UK during the Eurovision week, engaging the audience with AR filters to spread the message creatively.
Learn about BRAND UKRAINE NGO's Award entry for Best Citizen Engagement
The eight countries in the Nordics might look similar, but they’re pretty different in terms of size, nature, export markets and finally, nation branding. Still, they have a few crucial things in common. Find out how 'Nordic Talks,' a joint branding initiative, worked to enhance the Nordic Commonality and share their core values.
Sri Lanka had so much to offer - but it struggled to compete with more established neighbouring competitors. A new campaign showcased the diversity and beauty of Sri Lanka through the eyes of some of their greatest assets: the wildlife that make experiencing Sri Lanka so magical.
Learn about Sparkloft Media's entry for Best Use of Social Media
Entered by Cabinet Office/No10 Downing Street
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