From resilient leadership to leadership for resilience
This blog is the second of a four-part series exploring how a growing focus on resilience will impact different areas of place branding, from reputation management to placemaking and more.
It may seem like the rollercoaster ride of the past twelve months promises to continue indefinitely. However, the fact remains that one day – however long that may take – we will emerge from this crisis. There will be behavioural changes, of course. People may never return to work in the office in the same way. Wellbeing and a more sustainable way of life may become the ley drivers. And organisations around the world are waking up to the importance of ‘resiliency’.
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