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26th July 2019

Interview with Federico Moreno-Nickerson

In The Spotlight

We asked Federico Moreno-Nickerson, Vice President of Development, Apple Leisure Group, to share his take on the key trends affecting place branding.

CNP: Why do you think that this is a good time to be launching City Nation Place Latin America & Caribbean to bring together national, regional and city place branders to explore the unique challenges that the region faces?

The Place Brand Portfolio is City Nation Place's searchable portfolio of Awards case studies from the past five years.

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Interview with Federico Moreno-Nickerson

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Interview with Federico Moreno-Nickerson

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Related content

Banishing beige: Six tips for avoiding clichéd, bland place narratives

Nothing about us, without us: Lessons in citizen engagement from place branders

Keep calm and carry on: Why place branding is vital in an era of artificial intelligence

Behind the launch of Oslo&Co

How place branding can find common ground in a divided era

The Gold Coast: Building a place brand strategy from the ground up

Why place branding should be institutionalised – or why it’s more important now than ever

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