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Helsingborg

WKND by HBG

What Works

WKND by HBG

The goal was to make Helsingborg the first place that would come to mind year-round with all the necessary components for a world-class weekend destination - The Weekend City. A new communication concept was developed; WKND by HBG.

Destination Marketing Place Branding Tourism

WKND by HBG

WKND by HBG

Learn more about The City of Helsingborg's Best Communication strategy.

Destination Marketing

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