City Nation Place

Bloom Consulting

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Belong to all: The place brand strategy for Madeira

After lockdown, Madeira Promotion Bureau took the opportunity to rethink their strategy and adapt their offer to the new and constantly evolving demands of a post-pandemic world. Discover how their place brand provided the foundation for the success of their strategy.

Destination Marketing Place Branding Tourism

Braga: Time Travel Strategy

Learn about Bloom Consulting's Place Brand of the Year strategy

Place Branding Place Making

What Works

Restart in Idanha

In four decades, Idanha-a-Nova lost about 70% of its population, dropping from more than 35,000 residents to about 8,000. Along with this huge demographic problem, Idanha and the rural world faced a not inconsiderable set of negative perceptions about rurality and country life. So how do you overturn these stereotypes and reverse decades of population decline?

Economic Development Place Branding Tourism 17th January 2019 UTC

Restart in Idanha

Learn about Bloom Consulting's Place Brand of the Year.

Place Branding

Bloom Consulting

Belong to all: The place brand strategy for Madeira

Braga: Time Travel Strategy

Restart in Idanha

Restart in Idanha

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