Investment attraction for the new world of investment decision-making

What Works

What have we learned about how the investment decision making process is changing? How can you create a strong digital identity and stronger place storytelling to support your investment attraction strategy?

  • Chris Woodall, Head of Brand Partnerships, The Wall Street Journal | Barron's Group
  • George Filiopoulos, CEO, Enterprise Greece
  • Kevin Sammon, Director of Global Corporate Communications and Marketing, IDA Ireland

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