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Agenda04:30 - 05:00EDT
Registration for Day Two [Tea, coffee, juice, pastries]
05:00 - 05:10EDT05:10 - 05:35EDT05:35 - 06:15EDTChanging the way places talk about talent and skills in a more competitive marketplace
- How are places talking about the skills and talents they can offer investors?
- How are places talking about their attributes to attract digital nomads and remote workers?
- With the need to focus on attracting people rather than just corporates, does it make sense for economic development organisations to work more effectively with DMOs?
06:15 - 07:10EDTRefreshments & networking
07:10 - 07:50EDT07:10 - 07:50EDTBreakout Session Two: TBC
07:50 - 08:35EDTBreakout Session Three: TBC
07:50 - 08:35EDTBreakout Session Four: TBC
08:35 - 09:10EDTBreakout Session Five: TBC
08:35 - 09:10EDTBreakout Session Six: TBC
09:10 - 09:55EDTLunch
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Clare has been creating and managing profitable business to business events for over 25 years. She can provide the strategic vision as well as the practical implementation – devising new event propositions, producing conference agendas, developing awards programmes, recruiting speakers or jurors, selling sponsorship or managing the sponsorship sales process, devising the marketing strategy, delivering content marketing and managing the logistics. She began her career with Centaur Publishing, heading up the conferences and awards team and joining the board in her 20s. She freelanced for over 10 years, where roles included managing the global management conferences for a leading UK corporate and launching the IAB Engage conference. Clare was on the launch team for the Festival of Media conferences and awards and headed up the global conferences team for the International Herald Tribune (now the New York Times). In 2015, she launched CityNationPlace.com and is delighted to be able to continue to develop this initiative whilst also working to help No-4’s clients build their own events.
A futurist, strategist and frequent keynote speaker, Chris leads a team that has completed more than 100 visioning, strategy, planning, policy and branding projects for destinations and cities around the world. Chris holds a Masters degree in Studies of the Future, is an adjunct instructor in placemaking for New York University and is a member of the Project for Public Space’s Leadership Council, the Urban Land Institute and Destination Marketing Association International. In 2013, Chris was recognized as the place branding “Thought Leader of the Year” at the World Sense of Place Summit for his development of place branding methodologies.
Bethany Hartley has over a decade of experience in non-profit leadership, primarily focused on economic development and entrepreneurship. Prior to joining the South Bend – Elkhart Regional Partnership, where she is currently the Chief Strategy Officer, Hartley held leadership positions with RISE | Regional Innovation and Startup Education, Boys and Girls Clubs of St. Joseph County, Family and Children’s Center, and the Women’s Business Development Center in Chicago.
Hartley has led a wide range of projects and initiatives including digital system transformations, organizational restructuring, large event management, and marketing and communications strategy. As a part of the South Bend – Elkhart Regional Partnership, Hartley leads the strategic development of new programs, digital-based infrastructure, and outreach initiatives.
Hartley holds a bachelor’s degree from Loyola University Chicago and certificates from the University of Notre Dame’s Masters of Non-Profit Administration, University of Notre Dame’s Mendoza College of Business, Babson College, and Catalyst Inc. Hartley is also active in a wide range of community activities, including serving as a board member of Startup Moxie Elkhart County, a steering committee member of the Engaging Women Conference, a committee member of the Inclusive Procurement Committee at the City of South Bend, and a champion and fundraiser for Girls on the Run of Northern Indiana.
In her personal time, Hartley enjoys competing in triathlons, including her first (but not last) 70.3 Ironman, serving as a Trek Granger ambassador, gravel cycling, reading, scuba diving, and spending time with her husband, two dogs, and four nieces.
A global adventurer, Ted believes travel makes us kinder, smarter and overall better human beings. With over 25 years in the hospitality and tourism industry, he's covered a lot of ground and has extensive knowledge and experience in global travel marketing, data, analytics, branding and media. His goal for Zartico is to work with communities to improve the lives of its visitors and residents, as well as, our own employees.
Prior to joining Zartico, Ted led the global product development, marketing and sales of ADARA’s analytics products for destinations, airlines and hotels. Prior to ADARA Ted was the VP of Business Strategy for MMGY Global.
Mr. Sullivan’s goal is to change the KPIs of community measurement in the tourism and economic development industry to help destinations embrace the opportunity to make life better for all who live and visit the region.
He is a popular International speaker and contributor to industry publications and conferences. He educates the destination industry to embrace their inner geek, love of travel experiences and the utilization of data to make better, more impactful decisions. Ted just moved from London to Cape Cod with his wife Emily, their daughter Coley attends DePaul University in Chicago, and they welcomed their second daughter Izola to the world three years ago.
Whether he's 'working' or not you can find him in a quaint pub in Ireland, Orleans, Madrid, Slovenia or anywhere really... making friends with the locals and adding a bit of color to his stories for the benefit of those who are listening