City Nation Place Americas


Destination placemaking Engineering experiences through collaboration with multicultural communities

What Works

Today’s experience junkie travellers are searching for the richness, flavours and textures of destinations, which many times are embodied in the communities and cultures of a place. Joe Veneto, Veneto Collaboratory, explores how the stories and people of a place provide the ingredients to design and develop unforgettable experiences for travellers.

Joe Veneto, Chief Experience Officer, Veneto Collaboratory