City Nation Place Latin America & Caribbean

2nd Annual Conference

room Virtual conference
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Habrá traducción simultánea al Español y al Portugués para quienes lo prefieran, en todas las presentaciones y paneles de discusión programados en la agenda de la conferencia City Nation Place Latin America & Caribbean.


Todas as apresentações e painéis de debate incluídos na agenda da conferência City Nation Place Latin America & Caribbean vão estar disponíveis, em simultâneo, em espanhol e português para quem preferir.


Place brand strategies for a more resilient future.

Join us for this half day conference to explore ideas and solutions for rebuilding place and tourism economies across the LatAm & Caribbean. Our panel of tourism, investment promotion, and economic development leaders will share their thoughts and experiences of post-COVID recovery planning and our Think Tank Roundtable sessions will give you the opportunity to explore more solutions in small groups of your peers – ensuring that you take away actionable ideas and new contacts.

This event is scheduled as part of the City Nation Place Congress – which brings together regionally specific events, the Global Congress, and the Global Awards. You can join as a delegate across different events within the Congress and you can also join as a team to ensure you learn together and get the most benefit from all the discussion group opportunities – group rates are available!

City Nation Place Awards 2020

Shortlist announced!


City Nation Place Global

Join place branding teams from around the world

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Attending as a group?

Find out about our group discounts

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Agenda topics:

  • Understanding the impact of COVID-19 on global perceptions of the LatAm and Caribbean regions – why particular nation brand reputations have fared better than others and how all nation brand strategies can respond
  • Exploring opportunities for regional collaboration to nurture a stronger recovery
  • Tourism strategies for a more sustainable future
  • Harnessing the data to improve strategic effectiveness
  • Creating more effective collaborations between place marketing teams and with private sector and education partners to attract talent, investment, and tourism

Given the challenges facing Latin America and the Caribbean at the present time, being able to share best practice and experience is crucial to ensuring the region recovers as quickly as is safe. I’m delighted to be working with City Nation Place as an ambassador as we rebuild for a more resilient and sustainable future.

Pepe Sandoval, Former Director of Institutional Relations for Mexico's Nation Brand & Ambassador for City Nation Place LatAm & Caribbean

"How you manage your nation brand is a relevant topic for every nation... So to have the opportunity to share experiences and to improve each country's management of that brand is something that is not only relevant, but I think tremendously important in each country's administration."

Ivan Eskildsen, Tourism Minister, Panama

Who should attend?

  • Country Brand teams
  • Senior decision-makers working in foreign, tourism, trade, and culture ministries
  • CEOs, CMOs, and other senior team members from destination marketing organisations, and investment attraction agencies

"City Nation Place definitely fulfilled my expectations... It's been an incredible experience, and I am so happy that City Nation Place finally came to Latin America. I hope it's not the last time that they come."

Maria Andrea Matamoros, Minister of Communications, Honduras


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