Place brand strategies for a more resilient future.
Join us for this half day conference to explore ideas and solutions for rebuilding place and tourism economies across the LatAm & Caribbean. Our panel of tourism, investment promotion, and economic development leaders will share their thoughts and experiences of post-COVID recovery planning and our Think Tank Roundtable sessions will give you the opportunity to explore more solutions in small groups of your peers – ensuring that you take away actionable ideas and new contacts.
City Nation Place Awards 2020
Shout about your success! Enter before 10 September
Understanding the impact of COVID-19 on global perceptions of the LatAm and Caribbean regions – why particular nation brand reputations have fared better than others and how all nation brand strategies can respond
Exploring opportunities for regional collaboration to nurture a stronger recovery
Tourism strategies for a more sustainable future
Harnessing the data to improve strategic effectiveness
Creating more effective collaborations between place marketing teams and with private sector and education partners to attract talent, investment, and tourism
"How you manage your nation brand is a relevant topic for every nation... So to have the opportunity to share experiences and to improve each country's management of that brand is something that is not only relevant, but I think tremendously important in each country's administration."
Ivan Eskildsen, Tourism Minister, Panama
Who should attend?
Country Brand teams
Senior decision-makers working in foreign, tourism, trade, and culture ministries
CEOs, CMOs, and other senior team members from destination marketing organisations, and investment attraction agencies
"City Nation Place definitely fulfilled my expectations... It's been an incredible experience, and I am so happy that City Nation Place finally came to Latin America. I hope it's not the last time that they come."
Maria Andrea Matamoros, Minister of Communications, Honduras
Something went wrong.
An error occurred trying to play the stream. Please reload the page and try again.