City Nation Place Latin America & Caribbean

3rd Annual Conference

room Host partner: Visit Mexico
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Agenda

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11th November

  • 14.30 UTC How the post COVID-19 world sees Latin America and the Caribbean: the challenges and opportunities for recovery

    • How enduring will the impact of this crisis be on global perceptions of the nations of LatAm and the Caribbean?  
    • How to use your understanding of reputation and perceptions to shape nation brand strategies to fuel economic recovery
  • 14.50 UTC Building on positive responses to the crisis

  • 15.15 UTC Lessons in crisis leadership from Tamaulipas

    • Adopting new technologies to enable the tourism sector to re-open safely
    • Implementing lessons learned from the initial crisis into recovery planning
  • 15.40 UTC Refreshment break

    • Join pre-scheduled one-to-one meetings
    • Pop into our speaker lounge to ask any questions of the speakers you have just heard from
    • Visit our sponsor partners in their meeting rooms
  • 15.55 UTC Embracing the future with a strong place brand

    • Understanding the benefits of a collaborative approach between government departments and all key stakeholders
    • Implementing a cohesive place brand strategy to prepare for the future
  • 16.20 UTC Choose from one of the follow breakout sessions

  • 16.55 UTC Choose from one of the follow breakout sessions

  • 17.25 UTC Refreshment Break

    Time also to…

    • Join pre-scheduled one-to-one meetings
    • Pop into our speaker lounge to ask any questions of the speakers you have just heard from
    • Visit our sponsor partners in their meeting rooms
  • 17.35 UTC Think Tank Roundtables

    Join groups of up to 10 delegates in our online meeting rooms for peer-to-peer discussion.

    Topics include:

    • Connecting stakeholders with your sustainable recovery through stronger digital competencies. Hosted David Peacock and Rebeca Berriochoa by Simpleview
    • Starting the journey: addressing the challenges of creating and implementing a place brand strategy. Hosted by Jose Torres, Bloom Consulting
    • Creating a green, equitable, and resilient future for your place, hosted by Kirl Hoschtialek, Grenada Tourism Authority
    • Communications implications for “CV19 – The Sequel," hosted by Bettina Garibaldi and John Bradbury, Ketchum
    • Investment promotion strategies for a post-COVID world, hosted by Juan Barrios, FDI Intelligence

    PLUS MORE TO BE ANNOUNCED.

  • 18.15 UTC Collaboration and connectivity – the key to the region’s recovery?

    Ivan Eskildsen
    Ivan Eskildsen Tourism Minister of Panamá, Panama Tourism Authority
  • 18.45 UTC Closing keynote: Beyond buzzwords: revamping nation branding

  • 19.05 UTC Networking lunch

    Closing networking – grab you chosen refreshment and join a networking room to meet fellow delegates and chat through your key takeaways from the day