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City Nation Place Think Tank: Digital Transformation for Place Branding

Date: Wednesday 6 November
Time: 2pm - 5.30pm
Venue: Courthouse Shoreditch Hotel

An optional extra session for delegates attending the City Nation Place Global Conference: join this afternoon think tank to hear from leading experts and to join round table sessions with your fellow delegates to discuss the issues and hear how others are addressing them. The topic for 2019 is Digital Transformation for Place Branding – we will focus on….

  • How to develop and attract the right skills to be a digital-first organisation
  • How to structure your digital approach for citizens, stakeholders, investors, and visitors
  • Understanding digital reputation: what influences it, how to be responsive
  • Data-led digital storytelling for place brands

Lead by 

Natalia Bayona Natalia Bayona Innovation and Digital Transformation United Nations World Tourism Organization (UNWTO) Bio

To encourage maximum opportunity for discussion and feedback, numbers at this session will be limited so please book early to avoid disappointment. Places at the session are prioritised for delegates representing places, over consultant, agency, or media owner delegates.

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