City Nation Place Global

8th annual City Nation Place Global at De Vere Grand Connaught Rooms, London

At City Nation Place Global, we focus on the opportunities for countries, cities, regions, and places around the world to leverage a place brand strategy to…

  • build and manage a more positive domestic and international reputation
  • develop stronger, more sustainable economic and tourism development
  • and deliver more effective strategies for attracting visitors, talent, and investment

Join us in London on 9th & 10th November for the 8th City Nation Place Global Conference to be inspired by place brand and marketing practitioners who will share their experience and their ideas for the future with you –  you will benefit from an event program packed with more opportunities for learning and networking than ever before!


  • Choose to add an extra morning session to your booking on Wednesday: either an eye-opening place-shaping tour OR workshop sessions providing a more in-depth learning experience
  • Benefit from a longer conference agenda over one and a half days: opening at lunchtime on Wednesday and closing with the announcement of this year’s City Nation Place Award winners on the Thursday afternoon
  • Meet and network with place brand and marketing leaders from around the world at the official Welcome Reception at the close of Wednesday’s conference session
  • Choose to add participation in our global dine-around on the Wednesday evening to your schedule – joining and getting to know a small group of delegates in the relaxed surroundings of a restaurant close to the central London conference venue

SIGN UP FOR UPDATES on our developing agenda, which will focus on:

  • Understanding geopolitical pressures on city, nation, and place brands
  • Evolving your place brand strategy to respond to global challenges and opportunities
  • How to respond to the global talent crisis
  • Leveraging place-to-place and regional collaborations to strengthen your place brand
  • What’s needed in terms of organisational structure and process to effectively implement place brand strategy
  • Measuring the ROI of place branding
  • Creating a unifying narrative for your place brand 
  • Standing out from the crowd with a strong place brand attractiveness proposition


This is an IN-PERSON conference for 2022 – if you cannot join us in London, you can still purchase a digital delegate package which will give you access to all the recorded presentations and the online networking platform.

Who should attend?

  • Government leaders working to build tourism, investment, and civic pride
  • CEOs and senior leadership representatives working for country branding teams, regional or city marketing boards
  • CEOs and senior leadership representatives working for destination marketing organisations, investment promotion agencies, and economic development boards
  • Agencies, consultants, and media owners offering strategic, design, data, digital, research, advertising, and marketing solutions for place brand and marketing teams

2022 speakers include