The City Nation Place Americas agenda is currently being developed. If you would like to discuss speaker opportunities please email Clare at Clare@citynationplace.com
Topics to be discussed will include:
Managing shift from destination marketing to destination management
Changing relationships between DMOs and EDOs – what we’re learning from places where collaboration is more advanced. Are DMO’s taking over the storytelling for all stakeholders?
Creating citizen advocates
Making your budget dollars work harder [more place marketing related than place branding]
Ensuring your strategy is data-led / evidence-led
Placemaking: parks and public spaces. Lots of stories about cities investing in parks and public spaces to contribute to quality of life, to in turn attract investment, talent, tourism
Downtown challenges and solutions
Place branding strategies for rural destinations
Attracting and retaining talent: working with education and training stakeholders
Generational shift in decision-makers for investment and economic development
